Subrata Roy’s ‘Life Mantras’ tops Nielsen BookScan

The recently launched book ‘subrataroy-lifemantrasLife Mantras, the first of the trilogy ‘Thoughts from Tihar’, written by Sahara Group chief Subrata Roy has topped the non-fiction category of Nielsen BookScan, pushing into second spot the popular Manorama Yearbook 2016.

The recently unveiled book brought out by Rupa Publication, has topped the non-fiction book list this week, according to the Nielsen best-seller list. The Nielsen Book Scan service is the world’s largest continuous book sales tracking service operating in India, the UK, Ireland, Australia, US, South Africa, New Zealand, Italy, Brazil and Spain.

In his book, Subrata Roy puts forth the “various psychological and emotional aspects of life, vis-a-vis the basic instincts inherent in all human beings.”

The book has garnered positive reviews from the readers and is expected to change the general course of public opinion on the man. It has received acknowledgment on various media platforms, including Twitter and Facebook.

One of his conclusions in the book ends with the line “Peace never chases happiness, happiness chases peace”. It’s a reflection of the transformation process the man has apparently gone through.

Unveiled simultaneously at more than 5000 locations in India, the book is a collection of lessons learnt in life, the successes, failures, joys, disappointments, and much more.

The book is the first in the “Thoughts from Tihar” trilogy penned by Subrata Roy while in judicial custody in Tihar Jail in connection with a long-running investor refund case, running into thousands of crores of rupees, with the markets regulator Sebi.

The forthcoming books of the said trilogy are “Think with Me – How to make our country ideal”, and “Reflections from Tihar – A book on Tihar Jail”.

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Fulfilling the Qualitative aspect of utilisation of profit, the world's largest family ‘Sahara India Pariwar' is proud to have reached today new horizons of growth and development. On the basis of our philosophy of Collective Materialism we have always given importance to the fact that profit earning is the Quantitative aspect whereas the proper utilisation of profit is the Qualitative aspect.