Indian Startups 2021: The Most-Promising List

As the pandemic continues to revolutionize the markets and industry trends, here are the top Indian startups with maximum growth potential in 2021:


Owing to the pandemic, Dunzo recorded a two-fold GMV growth in comparison to 2019 and set new self-record of delivering groceries and other items within average 29 minutes to over 300 localities near markets. This resulted in a recent $40 million funding from the existing investor Google and new faces such as LGT Lightstone Aspada and Alteria.

Digit Insurance

After raising Rs 135 crore from the existing investors, Bengaluru-headquartered Digit Insurance became the first Unicorn startup of 2021. The private insurance startup’s success can be largely attributed to Fairfax Holdings, digital self-inspection for customers, and the Sandbox initiative that guarantees fixed-benefit insurance for COVID-19.

Also Read: How is this Indian mobile brand beating Chinese competition?


As the trend of stock market makes a return, Zerodha’s brokerage platform that allows trading in equity, stocks and mutual funds has drawn significant investor attention. The startup enjoys a customer base of over 4 million through its app, Pulse as their own market new watch bulletin, and True Beacon for defensive investments. In 2021, it launched Rainmatter Foundation as its $100 million commitment towards climate change.

Jio Mart

Domestic online grocery market received impetus due to COVID-19 and JioMart grabbed the opportunity with both hands. With the ongoing deal between Reliance-Future Group and JioMart’s contribution in grocery sales, the financial expenses decreased by 10 per cent as per a company statement. Just a few days ago, the startup ventured into jewelry sales with zero shipping charges.


Deloitte stated Cashify as the third fastest-growing tech-startup in India and the company continues to tread on similar lines. Capitalizing on the influx of smartphones in the market leading to short ownership shelf-life, Cashify has become the leading platform for selling old electronics across India.

Also Read: OTT shows you shouldn’t miss out even after cinemas have reopened

Srinivasan Vedam

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